Creative ExecutionFROM THE FOREWORD "The leaders [profiled] in this book are willingeven eagerto break rules. Battles are not won by generals who fight 'by the book,' and success in business or war usually depends on identifying new strategies. That, in its turn, requires the leader to persuade his people to do unfamiliar things so the leader must communicate and gain the trust of large numbers of people. Whether you're the newly appointed CEO of a company wondering